[Infographic] Top B2B Focus Areas for Improvement

As we strive to empower businesses to grow through research, we wanted to provide exclusive insight into where other businesses are focusing their efforts right now in order to improve. In a world currently full of business challenges, it is of no su ...

Is B2B Failing at Digital Transformation?

Watch the recording and download the accompanying slides from our recent presentation at ANA’s Digital Transformation Conference featuring B2B International’s Vice President of North America, Nik Werk, and North America’s Research Manager Taylo ...

Architecting the Ultimate B2B Customer Experience (2021)

Looking for our latest 2024 findings? View the findings from the 2024 B2B Superpowers Index Today’s B2B buyers are sophisticated, emotional, and more complex than ever. They need to not only see a “business value add” to fulfil their business o ...