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Why Is It Important to Have High Staff Engagement and Maximise Morale in the Workplace? B2B companies are becoming more crowded and commoditised across the board, often advertising similar job benefits and perks. Competition is increasingly fierce and the cost of training new recruits is rising, so it is essential to retain the employees who […]
To mark International Women’s Day 2019, B2B International are shining a light in our amazing and talented female workforce! So, we asked them two questions. Enjoy! What is the best thing about being a woman? [Click to expand] Who is your female role model? (We didn’t want to exclude our men from this one.) […]
Introduction This article provides a short and accessible introduction to the interesting yet complex area of behavioural science. It covers three things: A discussion of what behavioural science is and why it exists A real-life example demonstrating one way in which human judgment and decision making does not conform to the theories long espoused by […]