B2B International has become part of gyro, the world’s first full-service global agency dedicated exclusively to B2B marketing creating the world’s largest specialist B2B agency network.
To learn more about the acquisition, click below to view the announcement.
From the Americas to Asia-Pacific. As a leading international market research company, we have offices and business-to-business research experts in every major region of the world.
We are delighted to announce that B2B International took home two awards at last week’s IQCS Awards. Our award-winning fieldwork centre were recognised in both the ‘Interviewer Excellence -Telephone’ category and ‘Best Interviewer Training and Development’ category. The ‘Interviewer Excellence – Telephone’ award celebrates individuals and teams who have demonstrated a commitment to consistently deliver […]
Researching non-customers is notoriously difficult for b2b businesses to carry out internally. A lack of working relationship and understanding of how to reach these audiences lead to very low levels of interest and engagement in the research. This is where b2b research specialists like B2B International come in. We can reach the audiences that no-one […]
For a market researcher, there are lessons that can be adopted from social science and the methods of enquiry that are used in its related disciplines. For meaningful knowledge of the relationships between businesses and their customers, whether b2b or b2c, a researcher must never lose sight of the sociological contexts – how an organisation […]