Creating Engaging Outputs for Research Findings
B2B organisations are increasingly challenged with reaching a global and diverse target audience. So, it's important to be aware of the cultural biases that may exist.
Channel Strategy: Know Your Place
Created by B2B International, the Net Value Score (NVS) is a metric that provides the market’s view on the perceived value offered by each company supplying a market.
Branding Strategy: Signed, Sealed and Delivered
Our real time customer alerts provide a platform for customer feedback to be sent directly and instantaneously to relevant parties. Learn how you can make your brand look more responsive than the competition.
Promotional Strategy: Sound Your Horn
With decades of experience helping hundreds of brands achieve their business goals, we have established B2B Advisory – our specialist consultancy division. Learn more here.
Product Strategy: Act Your Age
From Aerospace to Xerography and everything in between. From the leaders of corporate companies through to hands on trades people. We almost certainly have been there already.
From qualitative to quantitative research. From advertising testing to segmentation. From branding to product development. We provide the most comprehensive range of B2B market research services of any company, anywhere.
The clarity of the presentations is excellent and the data mining available to the team through the IMPSAT tool is highly rated.
I can honestly say that I thought the quality of the research and the scope of the final presentation was excellent and much better than any other study we have commissioned.