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Series Introduction: ‘Your Guide to the Future’ Here at B2B International, we’re always thinking of the latest innovations and emerging ‘megatrends’ shaping our clients’ industries and markets. So, for every month in 2019 we decided to delve a little deeper into each of these trends and produce a mini-guide looking at what it is, how […]
B2B International recently conducted a survey of 2,000 business decision-makers in SMEs and enterprise businesses across six countries – China, France, Germany, Spain, the UK and the USA. The research, conducted in March, consisted of a sample of respondents with a variety of strategic responsibilities; from business management and marketing to IT, technology, HR, recruitment […]
Common sense is a powerful tool we use every day to help us make decisions, and while it is extremely useful, it can also lead us astray. Jordan Ellenberg’s book “How Not To Be Wrong” explains how the skills honed through the study of mathematics can help us to overcome these shortcomings and extend the […]