Working for, and speaking to, the likes of international software manufacturers, network designers and systems integrators, we have covered subjects such as:
A leading business security software provider asked B2B International to assist with understanding the online security threats faced by companies across the world.
We initiated a comprehensive, multi-country tracking survey of senior IT and business decision-makers to uncover how cyber security was viewed as a business issue – particularly in the context of other risks faced by organisations. The research also sought to provide an in-depth understanding of the scale and efficacy of protective measures taken by companies of all sizes in combating information security threats.
The programme has run for several years and has been progressively expanded to incorporate the views of IT and business professionals from over 20 countries. A combination of online, telephone and face to face interviewing was used to collect the data.
Findings from the research have fed continuously into our client’s communications and product development strategies. Selected findings from the research have been reported within a wide array of industry and national press outlets, helping to substantially improve our client’s presence and authority on B2B information security issues.