The Market Research Blog

Welcome to the B2B International market research blog. From our latest market research white papers, to articles on our favourite marketing topics, or simply what’s new at B2B International, this is where we keep you up to date with everything you need to know.


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May 2015 / Written by

How to Build Customer Relationships and Increase Satisfaction and Loyalty

As those of you with our 2015 Calendar will know, this month ...

April 2015 / Written by

Calculate Your Market Size With Our Latest Infographic

Calculating market size is crucial if your company wants to grow within ...

April 2015 / Written by

How Technology Is Changing the Face of Online Research

B2B International has been pioneering the development of online research for many years. Technological advancements ...

April 2015 / Written by

Dealing with the Big Dogs: The Importance of Segmentation

As those of you with our 2015 Calendar will have noticed, this ...

April 2015 / Written by

3 Key Ways to Deliver Value to Your Markets

Globalisation has changed the way markets work all over the world. Increasing competition means margins ...

April 2015 / Written by

Infographic: The Dos and Don’ts of Selling More Profitably

As many of you will know, there are only 3 ways to ...

April 2015 / Written by

The Risks of Conducting Market Research in China

In the early 1980s, almost no market research companies existed in China. ...

April 2015 / Written by

Segmentation and the Role It Plays in Successful Marketing Strategies

As those of you with our 2015 Calendar will know, this month’s ...

March 2015 / Written by

8 Reflections on Carrying out Market Research in China

B2B International set up an office in China eight years ago. At that time China was the fourth largest economy in the world (measured by its GDP) and today it is number one. ...

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