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Date & location: 25 October – 26 October, Munich

Our stand: 249 (next to the Innovation Area)

Our workshop: 26 October, Room 7, 09:45-10.30

The world’s leading market research show, Research & Results 2017, is only weeks away! Experience the latest trends and innovations, and hear from some of the world’s leading experts, in this exciting two-day event in Munich.

B2B International will be based on Stand 249 right next to the Innovation Area. CEO Matthew Harrison and Research Directors Conor Wilcock and Mathias Steinke will be there throughout the event. Don’t forget to come and say hello!

Matthew and Conor will also be delivering their workshop “Use B2B Research & Never Compete on Price Again”. It will demonstrate how decision-tree mapping, segmentation, loyalty analysis, brand story development, statistics and more can be used to help the b2b decision-maker avoid having to compete on price again.

The 45 minute workshop will take place on October 26 at 09:45 in Room 7. Make sure to get your seat early to avoid disappointment!

Want to learn more about Research & Results 2017? Click here for full details.

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