When commissioning market research or seeking a new research provider, we understand that you require reassurance that we have relevant experience and proven results. Out of respect for client confidentiality, we are rarely able to provide ‘full’ case studies, but we really do want to give you a feel for the work we do and the difference we make to our clients’ businesses.
A small selection of our client case studies are shown below. Many more can be found as you navigate around our website. Equally, if you would prefer to pick up the phone and chat to us, we’d love the opportunity to tell you more about the work we have done in your areas of interest.
Realigning a brand portfolio
Business Challenge: A client had more than 2,000 different brands, most of them old, atrophied and no longer in use. They needed advice on how best to streamline their suite of brands.
Improving the customer experience
Business Challenge: A client was growing rapidly, causing significant challenges in terms of building its customer service teams and therefore delivering the optimal customer experience.
Catalysts for change
Business Challenge: A client commissioned us to carry out a segmentation study to better understand and meet the needs of its customers.
Business Challenge: A client asked to assist them with understanding the online security threats faced by companies across the world.
Cashback rewards scheme
Business Challenge: A client asked us to help them develop and bring to market a novel cashback rewards scheme.
Bringing new propositions to the SME market
Business Challenge: A client wanted to validate the opportunity for bringing a series of new propositions to the SME market.
Getting the right fit
Business Challenge: A client wanted to enter a highly competitive market with a new product offering.
Thirst for market share
Business Challenge: A client needed to find out how it was perceived and how it could both defend and increase its market share.