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Energy & Utilities Market Research

With the ongoing changes in the utilities market generally, market research has become increasingly important for companies providing such services.

In the last few years we have managed a number of market research projects for gas, electricity and water suppliers operating in the deregulated UK market and further afield.

Energy / Utilities Sector Experience

We have carried out market research that has encompassed focus groups, depth interviews plus quantitative studies looking into subjects as varied as obtaining attitudes of SMEs to the design of business portals, the effectiveness of direct mail in promoting energy, customer satisfaction surveys, advertisement awareness research and segmentation studies. We are therefore ideally placed to fully understand the utility market and the issues affecting this ever-changing industry.

Recent Clients

  • British Nuclear Group
  • Genset
  • Independent Energy
  • Innogy
  • npower
  • RWE Thames Water
  • Shell Gas Direct
  • Total Gas & Power
  • United Utilities
  • Vestas
  • Yorkshire Electricity

Find Out More

To learn more about how B2B International can help you, contact our Utilities Research Team.
 

B2B delivered far more than had been agreed and the team were incredibly impressed with the outputs from the research. At all times B2B International were professional, responsive and able to give the benefit of their experience.

CIS - Co-Operative Insurance