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Mobile Research

Employees increasingly responsible for incidents of data theft and loss

A recent study by B2B International and Kaspersky Lab has revealed that employee error is a major cause of internal IT security incidents leading to data theft and loss. The Global Corporate IT Security Risks 2013 survey identified the extent to which employees are to blame for these leaks, highlighting the dangers of

Surveying the Consumer Survey Landscape

Following the launch of Google Consumer Surveys, Simi Dhawan offers her thoughts on this new way of gauging consumer opinion
Every month, here at B2B International, we hold a working Lunch & Learn meeting for all executives. This serves as a sort of groupthink discussion into ways of advancing the business, whilst raising

Increasingly Mobile

Emma Flood’s latest Business Surgery assesses the potential of ‘m-research’
As a regular visitor to the MRS’s news website, research-live.com, I was interested to read further about some of the prominent developments in technology, and how this is evolving aspects of market research, such as methods of data collection. One area which

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