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Customer Journey

Why Consistency Is the Key to a Quality Customer Experience

Our very own Matt Powell recently penned an article for Customer Experience Magazine looking at

Are You Providing Your Customers With The Best Possible Experience?

It is now widely accepted that customers are a company’s biggest asset. Customers who have

Seize The Moment: Optimising The Path To Purchase

Our brains make decisions before we become aware of them. When presented with a range

Why consistency can significantly boost your customer satisfaction scores

Customer satisfaction can be hard to get right. Recent research from McKinsey, however, has revealed

How Does Zero Moment of Truth Influence the B2B Buying Process?

The decision-making process has changed. A new stage in the process, called Zero Moment of

B2B Research Trends: Customer Experience Management

B-to-b customers have become more demanding in their expectations, which is all the

Better Manage The Customer Experience

More and more companies nowadays are recognizing the importance of managing the customer

Love Of Loyalty

Helping to create a strong company brand is something B2B International helps our clients strive

Last Impressions Last!

A recent shift from focusing attention on customer service and satisfying customers through

You Have Got To Listen

This week Peter Mullarkey discusses the simple benefit in listening to improve customer

Our industry expertise

Very good market intelligence that will be invaluable in helping us understand the market landscape and formulate our strategy.

BP

I can honestly say that I thought the quality of the research and the scope of the final presentation was excellent and much better than any other study we have commissioned.

Packaging Automation