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Customer Journey

How to Design the Ideal Customer Experience

Is your company delivering the ideal customer experience? The success of your company will ultimately

Why Consistency Is the Key to a Quality Customer Experience

Our very own Matt Powell recently penned an article for Customer Experience Magazine looking at

Are You Providing Your Customers With The Best Possible Experience?

It is now widely accepted that customers are a company’s biggest asset. Customers who have

Seize The Moment: Optimising The Path To Purchase

Our brains make decisions before we become aware of them. When presented with a range

Why consistency can significantly boost your customer satisfaction scores

Customer satisfaction can be hard to get right. Recent research from McKinsey, however, has revealed

How Does Zero Moment of Truth Influence the B2B Buying Process?

The decision-making process has changed. A new stage in the process, called Zero Moment of

B2B Research Trends: Customer Experience Management

B-to-b customers have become more demanding in their expectations, which is all the

Better Manage The Customer Experience

More and more companies nowadays are recognizing the importance of managing the customer

Love Of Loyalty

Helping to create a strong company brand is something B2B International helps our clients strive

Last Impressions Last!

A recent shift from focusing attention on customer service and satisfying customers through

Our industry expertise

B2B International showed their customer satisfaction expertise in helping us identify and make improvements across our business.

Artex

The research was thoroughly conducted and all the project objectives were exceedingly met.

Ansell