Home > Archive by category "Net Value Score"

Net Value Score


August 2014 / Written by

Which Marketing Metric Should You Be Using?

The sheer number of marketing metrics out there is enough to confuse ...

October 2012 / Written by

Love Of Loyalty

Helping to create a strong company brand is something B2B International helps our clients strive ...

August 2011 / Written by

The New Metric For Judging A Company’s Success

During a recent global branding study for PPG Industries Inc., B2B International developed a ...

Our industry expertise