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Interactive Research Tools

Make use of our online market research ready-reckoners and tools, which assist with planning and scoping market research projects.

Sample accuracy

Use our sample size ready reckoner to find out how accurate a specific response rate is once you have carried out your survey (at 95% confidence limits).

Sample size ready reckoner

Sample size

Devised especially for business-to-business samples where there are limited numbers of companies in the universe, our Sample Size Calculator will tell you how many companies you need to interview.

Sample size calculator

Compound growth

What is the growth rate of the market you operate in? What is the growth rate of the company you work for? Use our compound growth rate calculator to determine the different growth rates.

Compound growth calculator

Sections on Interactive Research Tools

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The quality of work throughout the process was outstanding. My expectations have been exceeded on each of the projects I have worked on with B2B International.

Henkel

I can honestly say that I thought the quality of the research and the scope of the final presentation was excellent and much better than any other study we have commissioned.

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