Is B2B Failing at Digital Transformation?

B2B International
 

Watch the recording and download the accompanying slides from our recent presentation at ANA’s Digital Transformation Conference featuring B2B International’s Vice President of North America, Nik Werk, and North America’s Research Manager Taylor Wray.

Our researchers presented fresh insights and analysis from recent surveys of US business decision-makers to paint a vivid and provocative picture of the current state of B2B Digital Transformation in the B2B space.

Through the presentation, discover:

  • How many B2B brands deliver an excellent customer experience
  • What B2B customer experience leaders are doing right
  • How millennials are re shaping the B2B landscape
  • How many B2B brands have adopted digital transformation
  • The benefits of driving a formal digital transformation strategy
  • How B2B firms are planning to invest in digital transformation

Get the recording and slides

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