The Future of B2B Experiences Podcast Series: Catch up on Episodes 1-4

The B2B Insights Podcast Channel was created to help marketing and insights professionals navigate the rapidly-changing world of B2B markets and develop the strategies that will propel their brand to the top. Subscribe today for your dose of exclusiv...

January 2023 / Written by B2B International

The Future of B2B Experiences Podcast Series #4: Phil Clayton, Meta

The B2B Insights Podcast Channel was created to help marketing and insights professionals navigate the rapidly-changing world of B2B markets and develop the strategies that will propel their brand to the top. Subscribe today for your dose of exclusiv...

January 2023 / Written by B2B International

The Future of B2B Experiences Podcast Series #2: Tejal Patel, Cisco

The B2B Insights Podcast Channel was created to help marketing and insights professionals navigate the rapidly-changing world of B2B markets and develop the strategies that will propel their brand to the top. Subscribe today for your dose of exclusiv...

December 2022 / Written by B2B International

The 4 Steps of Emotional Engagement

  Emotions play a major role in B2B decision-making. The more engaged a customer is with a brand, the greater emotional attachment there is to the brand. And in the vast majority of markets, the leading brand is the one which has been most succe...

November 2022 / Written by B2B International

Meet Our Leaders: Part 3

Over the last 25 years, B2B International has grown from a single office in Manchester, UK, to a global business with more than 100 employees, spread over 13 offices and 3 continents! As a result of this business growth, so too has our leadership tea...

October 2022 / Written by B2B International

Meet Our Leaders: Part 2

Over the last 25 years, B2B International has grown from a single office in Manchester, UK, to a global business with more than 100 employees, spread over 13 offices and 3 continents! As a result of this business growth, so too has our leadership tea...

October 2022 / Written by B2B International

Meet Our Leaders: Part 1

Over the last 25 years, B2B International has grown from a single office in Manchester, UK, to a global business with more than 100 employees, spread over 13 offices and 3 continents! As a result of this business growth, so too has our leadership tea...

October 2022 / Written by B2B International