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Quantitative Research

The Wisdom Of Crowds

In this week’s Business Surgery, Paul Hague offers an interesting slant on the

Getting Buy-In To Your Research Project

More and more clients are coming to us at an early stage in

Global market research grows… but only just

ESOMAR, the world organization for enabling better research into markets, consumers and

The Growth of Online Market Research

A recent article featured in BtoB magazine – Online market research takes off

Using Market Research For Product Development

A new B2B International white paper – Using Market Research For Product Development

96% Fat Free

In his first Thursday Night Insight, David Ward – B2B International’s Head of Data

The Biggest Survey On The Planet

In a topical Thursday Night Insight blog post, Caroline Harrison reflects on why

Segmentation: Are All Women Purchasers The Same?

Segmentation is key to deciding which groups of apparently like-minded individuals to

The Apprentice: What We Can All Learn – Pricing Research

Last week’s episode of The Apprentice saw the two teams challenged to set

2007 in Market Research – A Retrospective

First of all – A Happy and Prosperous New Year to all our readers!

Our industry expertise

B2B International showed diligence, professionalism, resilience and adaptiveness. As a result they delivered highly valuable insights that are influencing how we will be taking this new service to the market.

Vodafone

They were quick and efficient, and grasped the complexities of the subject matter and the political dimensions. The information received was detailed yet clearly presented in a logical format.

Manchester Metropolitan University