B2B Blog entry
Meet Our Leaders: Part 1
...be complacent in this industry! Which personal achievement are you most proud of? It has to be growing the company and therefore our team to be a 100+ strong family......
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B2B Blog entry
Why B2B Companies Should Consider Their Brand Personality
...of a company, supporting sales and renewals and providing further financial benefits through brand licensing, franchising, etc. For this reason, many companies are working to create a stronger brand. Our......
B2B Blog entry
Taking an ‘Agile’ Approach to Product Development
...more Agile ways of working are clear. It allows large companies to respond to change and deliver products much faster. This is key to competing with innovative, smaller companies. A......
B2B Digital Transformation: Creating Digital Experiences for Today’s Decision-Makers
...by US companies1. But change was already coming, long before the effects of the pandemic took hold. A growing generation of millennial decision-makers have an insatiable appetite and demand for......
About B2B International
Why Clients Use B2B International
B2B International is the largest B2B market research company in the world. We provide tailored business solutions for our clients which facilitates their resulting insight and strategy development. Our experience......
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Market Research Company in London
...of thoroughly understood market research and use the very latest market research tools and techniques to compose tailored programmes for a wide range of business sectors. These include IT Market......
B2B Blog entry
C-D Mapping: A Different Approach to Brand Mapping
...visual depiction of where a brand sits in the competitive landscape – informing companies on how their brand is perceived in general within the market compared to competitors, depicting which......
B2B Blog entry
Meet Our Leaders: Part 3
...To crack leadership, it is not just industry expertise that’s important but also company expertise. Spending a longer tenure at a company helps you witness first-hand how the company operates.......