Subscription services are on the rise with offerings such as wine-of-the-month on the consumer side and Saas on the b2b side. How can companies make the most out of this opportunity? Research Manager Victoria DeRosa looked at 8 different types of subscription model and the steps needed to make them successful in a recent article for MarketingProfs.
February 21, 2017
- The Sunday Times: B2B International Named in Top 100 Fastest Growing International SME Companies
- BDaily News: B2B International Report Strong Growth for 2017
- AMA: 5 Biggest Barriers to Growth
- Research World Connect: The Value of Projective Techniques in Qualitative Research
- Quirk’s: The Importance of Storytelling in Research