Insights
The B2B Market Research Company
We help the world's best B2B brands make smarter decisions driven by insights, empowering them to grow.
Trusted By Global Companies
Market Research Leaders
The world's most experienced B2B market research company. By far.
At B2B International, we've carried out more B2B market research studies, in more languages, and in more markets, than anyone. So, we have a unique understanding of the questions to ask, the people to talk to, and the decisions that need to be taken.
Our ability to reach hard-to-reach decision-makers and delve into specific areas within an industry highlights our effectiveness in conducting B2B market research.
About Us
Creating superior B2B experiences
In the business world, change is happening all around us, faster than ever - driven by digital transformation, evolving geo-political landscapes, and the global challenge of sustainability. Every opportunity is a multi-dimensional challenge. Every decision involves the heart and the head. And all of it is complex.
At B2B International we combine unique global experience, advanced B2B market research techniques, and a truly forward-thinking attitude to offer the multi-layered approach you need - to understand the dynamics of change.
What We Do
Our Market Research Services
01
Brand & Communication Research
Our solutions help you align brand positioning with key value drivers, track brand health, strengthen brand equity, and ensure your communications resonate with your audience.
02
Customer Research & Segmentation
Identify what matters to your customers & stakeholders, map buyer and customer journeys, benchmark experiences, and segment the market to capture more value.
03
Markets & Opportunities Research
Discover growth opportunities, understand market dynamics, and develop a go-to-market plan that drives business success.
04
Product & Proposition Research
Explore new and enhanced solutions, align your value proposition with market needs, and optimize product bundles and pricing for profitability.
05
Thought Leadership Research
Create impactful, evidence-based content that boosts brand credibility and cuts through the noise.
Experience
Our B2B Industry Experience
We focus on researching complex and niche markets, and reaching hard-to-reach decision makers. We have covered every industry vertical in every corner of the world.
Our expertise is invaluable for clients looking for strategic guidance and detailed market insights, no matter their industry or location.
Testimonials
What Our Clients Are Saying
“B2B International did a great job in what was a specialist and difficult study to bring clarity and useful recommendations”
"B2B did a great job of finding specific groups of professionals to provide relevant insights. The quality of work from initial quote to final presentation was outstanding."
"Your B2B expertise was apparent and you delivered an excellent standard of deliverable. We were very happy and will use it as an integral part to our strategic planning."
"B2B were very knowledgeable, professional and responsive to our needs. This research has been a valuable input into generating good discussions and transformative actions."
Worldwide
International Reach
From the Americas to Asia-Pacific. As a leading B2B market research company, we have offices and business-to-business research experts in every major region of the world.
View Our Worldwide Locations