The B2B Market Research Company
We help the world's best B2B brands make smarter decisions driven by insights, empowering them to grow.
The world's most experienced B2B market research company. By far.
At B2B International, we've carried out more B2B market research studies, in more languages, and in more markets, than anyone. So, we have a unique understanding of the questions to ask, the people to talk to, and the decisions that need to be taken.
Our ability to reach hard-to-reach decision-makers and delve into specific areas within an industry highlights our effectiveness in conducting B2B market research.
Creating superior B2B experiences
In the business world, change is happening all around us, faster than ever - driven by digital transformation, evolving geo-political landscapes, and the global challenge of sustainability. Every opportunity is a multi-dimensional challenge. Every decision involves the heart and the head. And all of it is complex.
At B2B International we combine unique global experience, advanced B2B market research techniques, and a truly forward-thinking attitude to offer the multi-layered approach you need - to understand the dynamics of change.
Our Market Research Services
Brand & Communication Research
Our specialist brand and marketing research solutions help clients to measure brand value and track brand health over time.
Customer Research & Segmentation
Our B2B-focused research approach combines active listening at every touchpoint with sophisticated analytical and segmentation techniques to bring the voice of the customer into the heart of your business.
Markets & Opportunities Research
Our market and opportunity research helps B2B firms develop a sustainable and profitable go-to-market plan.
Product & Proposition Research
Our end-to-end solution for product and pricing research is designed to help B2B businesses innovate successfully and profitably.
Thought Leadership Research
We help leading B2B brands to create compelling and evidence-based marketing content using market research.
Our B2B Industry Experience
We focus on researching complex and niche markets, and reaching hard-to-reach decision makers. We have covered every industry vertical in every corner of the world.
Our expertise is invaluable for clients looking for strategic guidance and detailed market insights, no matter their industry or location.
What Our Clients Are Saying
International Reach
From the Americas to Asia-Pacific. As a leading B2B market research company, we have offices and business-to-business research experts in every major region of the world.
View Our Worldwide Locations