Education Market Research
The higher educational sector globally is more competitive than it has ever been. Educational establishments are under closer scrutiny than ever before, budgets are tight, job markets are enormously competitive and students are becoming increasingly discerning in the establishments and courses they choose.
Against this background, the need for schools, colleges, universities and other educational organisations to carry out market research and keep a close check on internal and external offerings is self-evident. Some of the questions that might need answering include:
The higher education sector is not the only area undergoing significant change. In the UK, for example, changes to qualifications offered to 14-19 year olds have also been far reaching, hitting the headlines and challenging both organisations developing these qualifications and those delivering them.
Education Market Research Experience
B2B International conducts education market research studies that provide comprehensive answers to many questions and challenges facing those delivering and developing educational opportunities. We combine this with strategic advice from our experienced professionals to deliver actionable findings.
Research studies we have recently completed have varied from student satisfaction surveys and staff satisfaction surveys to university brand surveys, facility evaluation research and assessment of the impact of central government changes in education.
Recent Education Research Clients
Clients we have carried out education market research for in recent years include:
We have also conducted studies of the Asian educational market and investigated the needs of diverse students from across Asia.
Find Out More
For more information on how B2B International can help you, contact our Education Market Research Team.