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Matt Powell

A Ringing Endorsement for Customer Satisfaction

This week’s Thursday Night Insight comes from Senior Research Executive Matt Powell, who this week reflects upon how customer satisfaction research can go much further than just helping a company better meet its customers’ needs
Earlier this week I received a phone call from my mobile phone operator, which caused me to

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B2B International showed diligence, professionalism, resilience and adaptiveness. As a result they delivered highly valuable insights that are influencing how we will be taking this new service to the market.


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