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Matt Powell

Video: Understanding the B2B Decision Making Unit

It is well-known that b2b markets are inherently different than their b2c counterparts. There are

Why Consistency Is the Key to a Quality Customer Experience

Our very own Matt Powell recently penned an article for Customer Experience Magazine looking at

B2B International adjudged one of the top agencies in MRS awards

Business-to-business market research and business intelligence agency, B2B International, was voted one of

B2B International Set To Launch Consumer Market Research Agency

Deep See is a new consumer market research and intelligence company – from

Why Being ‘Good’ Is Not Good Enough

Matt Powell this week takes a look at the importance of customer satisfaction and

B2B International expands its consultancy team to London

Following on from the successful opening of a London sales office last year, B2B

Research and Acting – The Tip of the Iceberg

Matt Powell this week draws some interesting conclusions between his parallel lives as

Cultural Differences And Knowing Your Market

In his latest Thursday Night Insight post, Matt Powell reflects on his experiences working

Standing Out From The Pack

What do a cassette tape, a boomerang, and a 1980′s electro-pop song have

Tax Added Value

As the UK government takes measures to boost the economy, some quick-thinking companies

Our industry expertise

We achieved considerable added value from the perspectives provided on both the findings and their implications which we wouldn't have if we had limited their access to understanding our business needs.

MasterCard

The clarity of the presentations is excellent and the data mining available to the team through the IMPSAT tool is highly rated.

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