Market Opportunities

Small Businesses – An Anthropological Insight

Small companies offer a huge opportunity for big companies. There are millions of them. However, in order to do business with small companies, it is necessary to understand them. This is the subject and purpose of this White Paper. ...

Written by Paul Hague
Market Opportunities

Assessing A Sales Area’s Potential

How do you assess a sales area's potential effectively? This articles offers an outline of six methods used to arrive at logical sales targets. It including directories, by association, employment statistics, population statistics, infrastructure &am ...