B2B Marketing & Insights Trends for 2020


What challenges are B2B marketers and insights professionals facing in 2020? Which strategies are they focusing on to overcome these challenges?

We recently carried out an online survey* to find out. Here is a summary of the main findings:

*The research comprised an online survey with n=302 b2b marketing and insights professionals in the USA and Europe, fielded in Q4 of 2019.

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