Nick Hague

Nick is a founder member of B2B International. He is a geologist and scientist by training, turned market researcher. He has extensive experience in the design and execution of market research projects across a wide variety of industries. He has carried out dozens of surveys on business excellence and has been instrumental in developing effective strategies for many large corporates including Intel, British Sugar and International Paper.

Nick has managed research projects that have spanned over 30 countries including UK, France, Germany, Italy, Iberia, Benelux, Scandinavia, Poland, Czech Republic, Hungary, Russia, Ukraine, Turkey, Egypt, Saudi Arabia, South Africa, Vietnam, Singapore, China, Japan, USA, Canada and Brazil. He oversees our pharmaceutical division that includes a UK wide team of medical interviewers. However, his broad industry knowledge means that he works within all industry sectors and some of his clients include Air Products, Alstom Traction, BAA, British Sugar, Brunner Mond, Corus, Dow Corning, Gillette, Greene King, Intel, International Paper and Shell.

He is a regular writer on marketing issues and has recently been identified as one of the UK’s eminent young business leaders by ‘Who’s Who International’ - http://www.whoswho.co.uk . Nick is co-author of the book “Market Research in Practice” published by Kogan Page; a market research handbook for the US and European markets.

Outside of work Nick is a keen sportsman either playing for his local squash and tennis teams or watching any type of sport on TV; particularly his team, Manchester United. He is a lover of the outdoors and so in the winter time likes to snowboard and get out on his mountain bike. However, he can often be found walking the hills of Derbyshire with his English Pointer leading the way.