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White Papers

Only Fools Rush In

Matthew Harrison, B2B International’s Director of International Operations, was featured in Marketing’s

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The latest issue of Insight, B2B International’s regular newsletter, is available now.  

Using Market Research For Product Development

A new B2B International white paper – Using Market Research For Product Development

New White Paper – Maximizing the ROI of Market Research

How many times have you heard the question, “Tell me why I should

Simple Steps To Successful Forecasting

Retaining loyal customers, generating turnover and responding to global competition are becoming increasingly

Business Brands – The UK’s 10 best

Which brand would you name as the UK’s current top business brand?

What Research Means To Advertising

One of the great of the ad world, David Ogilvy, once said that advertising

Podcast: Guiding Acquisitions and Investment Policy

This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s new podcast website) written by

Switching In The Financial Services Industry – Part 3 of 3

Influences on the buying decision
Let’s for a minute step outside the field

Podcast: Market Research In China – Part 2

This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s new podcast website) is part

Our industry expertise

Thanks for all the work that’s gone into this study. The presentation is fantastic and the Reflect tool is really useful to allow us to interrogate the data with any other angles we need.

Stanley Tools

Very good market intelligence that will be invaluable in helping us understand the market landscape and formulate our strategy.

BP