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White Papers


July 2009 / Written by

Only Fools Rush In

Matthew Harrison, B2B International’s Director of International Operations, was featured in Marketing’s ...

May 2009 / Written by

Get Insight Now!

The latest issue of Insight, B2B International’s regular newsletter, is available now.   ...

March 2009 / Written by

Using Market Research For Product Development

A new B2B International white paper – Using Market Research For Product Development ...

January 2009 / Written by

New White Paper – Maximizing the ROI of Market Research

How many times have you heard the question, “Tell me why I should ...

October 2008 / Written by

Simple Steps To Successful Forecasting

Retaining loyal customers, generating turnover and responding to global competition are becoming increasingly ...

February 2008 / Written by

Business Brands – The UK’s 10 best

Which brand would you name as the UK’s current top business brand? ...

April 2007 / Written by

What Research Means To Advertising

One of the great of the ad world, David Ogilvy, once said that advertising ...

November 2006 / Written by

Podcast: Guiding Acquisitions and Investment Policy

This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s new podcast website) written by ...

October 2006 / Written by

Switching In The Financial Services Industry – Part 3 of 3

Influences on the buying decision Let’s for a minute step outside the field ...

October 2006 / Written by

Podcast: Market Research In China – Part 2

This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s new podcast website) is part ...

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