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October 2017 / Written by

Catch Nick Hague on Stage at the Sales & Marketing Effectiveness in Chemicals Forum

The Fleming conference “Sales & Marketing Effectiveness in Chemicals Forum” is coming ...

October 2017 / Written by

Join Us at Research & Results 2017

Date & location: 25 October – 26 October, Munich Our stand: 249 ...

September 2017 / Written by

Ryanair and the Importance of Internal Culture in Customer Experience

If, as Peter Drucker famously once said, a company’s culture really does ...

September 2017 / Written by

What Makes B2B International Special?

Since it was founded in 1998 with just 3 people, B2B International ...

September 2017 / Written by

Our Asian Headquarters Has Moved!

We have moved! B2B International’s Asian Headquarters has recently moved to expand ...

September 2017 / Written by

Tracking and Benchmarking KPIs to Drive Brand Growth

It is often said that standing still is the same as moving ...

August 2017 / Written by

Mind or Heart – Who Is Deciding?

It’s no secret that our purchasing decisions are not only based on ...

August 2017 / Written by

Can Open Innovation Drive Autonomous Vehicle Technology Forwards?

Open innovation is a popular technique for coming up with breakthroughs to ...

August 2017 / Written by

The 4 Types of Visualisation and the Role They Play in Market Research

A couple of weeks ago we posted a blog looking at tips on how to ...

August 2017 / Written by

How to Succeed at B2b Events and Ensure a Return on Your Investment

Events are a key part of many b2b marketing strategies. Get them ...

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