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Quantitative Research


August 2012 / Written by

The Wisdom Of Crowds

In this week’s Business Surgery, Paul Hague offers an interesting slant on the ...

July 2012 / Written by

Getting Buy-In To Your Research Project

More and more clients are coming to us at an early stage in ...

September 2009 / Written by

Global market research grows… but only just

ESOMAR, the world organization for enabling better research into markets, consumers and ...

April 2009 / Written by

The Growth of Online Market Research

A recent article featured in BtoB magazine – Online market research takes off ...

March 2009 / Written by

Using Market Research For Product Development

A new B2B International white paper – Using Market Research For Product Development ...

January 2009 / Written by

96% Fat Free

In his first Thursday Night Insight, David Ward – B2B International’s Head of Data ...

November 2008 / Written by

The Biggest Survey On The Planet

In a topical Thursday Night Insight blog post, Caroline Harrison reflects on why ...

October 2008 / Written by

Segmentation: Are All Women Purchasers The Same?

Segmentation is key to deciding which groups of apparently like-minded individuals to ...

April 2008 / Written by

The Apprentice: What We Can All Learn – Pricing Research

Last week’s episode of The Apprentice saw the two teams challenged to set up ...

January 2008 / Written by

2007 in Market Research – A Retrospective

First of all – A Happy and Prosperous New Year to all our readers! Although ...

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