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May 2014 / Written by

The Biggest Threats Facing Business

Case study: Opportunity assessment Every aspect of an organisation is vulnerable to some kind of ...

September 2013 / Written by

Companies increasingly lack the resources needed to implement IT security policies

A recent study by B2B International has revealed the extent to which companies ...

September 2013 / Written by

Employees increasingly responsible for incidents of data theft and loss

A recent study by B2B International and Kaspersky Lab has revealed that employee ...

April 2012 / Written by

Marketing Budgets Heading Upwards

Across B2B International’s three key markets – Europe, Americas and Asia Pacific – ...

March 2011 / Written by

The Growing Business Handbook

Aimed at senior managers in middle market and SME companies, The Growing Business ...

August 2010 / Written by

The Importance of Voice

In this week’s Thursday Night Insight, Paul Hague considers the importance of “voice” and ...

August 2010 / Written by

Business Optimism Grows for B2B Marketers

Figures from the B2B Barometer1 show that the economic situation for B2B marketers looks ...

July 2010 / Written by

HR Certification Offers a 253% Return On Investment

Research by market research specialists B2B International on the value of HR certification around ...

July 2010 / Written by

Marketers and the Recession

 The Marketer, the official magazine of The Chartered Institute of Marketing, has reported how ...

March 2010 / Written by

Business Superbrands

 According to the latest annual Business Superbrands Top 500 survey, Microsoft has risen ...

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