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October 2017 / Written by

Catch Nick Hague on Stage at the Sales & Marketing Effectiveness in Chemicals Forum

The Fleming conference “Sales & Marketing Effectiveness in Chemicals Forum” is coming ...

October 2017 / Written by

Join Us at Research & Results 2017

Date & location: 25 October – 26 October, Munich Our stand: 249 ...

September 2017 / Written by

What Makes B2B International Special?

Since it was founded in 1998 with just 3 people, B2B International ...

September 2017 / Written by

Our Asian Headquarters Has Moved!

We have moved! B2B International’s Asian Headquarters has recently moved to expand ...

September 2017 / Written by

Tracking and Benchmarking KPIs to Drive Brand Growth

It is often said that standing still is the same as moving ...

July 2017 / Written by

5 Point Checklist for Effective Segments

Your customers are unique and, understandably, they want to be treated as ...

July 2017 / Written by

How B2B Researchers Can Take Advantage of Mobile Ethnography

With the promise of much richer data capture, mobile ethnography is taking ...

July 2017 / Written by

How Geographical Spread Determines Which Type of Focus Group to Use

While extremely popular in consumer research, the use of focus groups in ...

June 2017 / Written by

The Future of Construction

What does the future hold for the construction industry? We’re sure this ...

June 2017 / Written by

The Skills Required From the Researcher of the Future

What does the researcher of the future look like? The recently published ...

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