Welcome to the B2B International blog. From our latest market research white papers, to articles on our favourite marketing topics, or simply what’s new at B2B, this is where we keep you up to date with everything you need to know.

The key principles of effective questionnaire design

Questionnaire design is one of the hardest and yet one of the most important parts of the market research process. Given the same objectives, two researchers would probably never design the same questionnaire. The following seven steps will help you ...

May 2006 / Written by B2B International

According to a study conducted by Money Magazine and CNN in the US, Market research is one of the most popular career choices in The States. The article goes on to state: Dale Lersch, chairman of the Council of American Survey Research Organisations,...

May 2006 / Written by B2B International

Business Research Means Business – The BIG Conference

This May sees the BIG Conference 2006 at the Marriott St. Pierre Hotel, Chepstow. The conference focuses on business-to-business research and, due to its size, it claims to offer benefits to both buyers and suppliers. The BIG Conference Programme des...

May 2006 / Written by B2B International

Sources For Desk Research

We have come across an interesting article by Rieva Lesonsky, (a small-business expert and a senior vice president and editorial director at Entrepreneur Media Inc) that brings together many useful links and resources. The article was compiled as a r...

May 2006 / Written by B2B International

White paper on Globalisation

Next Wednesday (3rd May) sees the publication of a new B2B International white paper on the blog. The white paper, which looks at globalisation, was written by B2B International’s associate consultant Dr. Daniel Park, and will be published in five ...

April 2006 / Written by B2B International

Information On Online Surveys

Online research is fast becoming a more dominant methodology in today’s business environment. At B2B International we have been pioneers of the most up-to-date technologies when it comes to business-to-business research – utilising online surveys...

April 2006 / Written by B2B International

Online Research Continues To Grow

In 2006, global spending for all forms of Internet research is expected to have reached $2.4 billion, reports Inside Research. This forecast represents a growth of 19%, only marginally lower than the 25% increase in 2005. While the US online market r...

April 2006 / Written by B2B International