Another exceedingly strong year of growth for international business-to-business market research and market intelligence specialists
B2B International experienced its best ever year for growth in 2012, its turnover expanding by 28% to £5.1 million. Since its formation in 1998, the company continues its record of growing its revenue and making a profit for 15 consecutive years.
CEO Matthew Harrison explains, “We placed a huge emphasis on close collaboration with our larger accounts during 2012, with a doubling in the number of clients commissioning research worth £100,000 or more.”
Growth was particularly strong in North America, with revenue increasing by a huge 68% during the year. In Europe (including UK), revenue grew by over 25% for the second consecutive year. Harrison adds “the fact that we are firmly established in three continents has been crucial for us, as most of our largest projects are multinational in nature.”
In keeping with its rapid revenue growth, B2B International’s workforce also continues to grow, with eight new members added to the analytics team in the past year alone.