B2B International
B2B International

November 4, 2011

Who within an organisation should be responsible for innovation? Given the collective day-to-day knowledge that so many employees in so many different departments have at their disposal, there is a growing focus on ‘whole company innovation’, a multi-layered approach which can help to bring new products and services to market.

In his article, Whole Company Innovation, Garrick Jones tells us more…