New Appointments for B2B International

As B2B International expands its operations around the world, the most recent office opening earlier this year in Shanghai, Director of International Operations Matthew Harrison says: “we are delighted that we’re strengthening our North America and Asia-Pacific teams. As the number of clients grows, so too does the need for more experienced and talented researchers.”

Guan Jingyuan joins as research executive in B2B International’s Beijing office. Jingyuan, a bi-lingual Chinese national, has previously worked for Shell in London, UK. A skilled qualitative researcher, she has undertaken research projects for several multinational clients across a number of different industry sectors. Her clients include the likes of Shell, Air Products, International Paint, HR Certification Institute, Etola and DSM, and she has experience researching the fine chemicals, education, agriculture and renewable energy markets.

In the USA, Cristin Malone is appointed as a research analyst in the New York office. In her role, Cristin analyses both qualitative and quantitative data, designs questionnaires, moderates and manages online focus groups, and develops presentations for clients. An experienced market researcher, her previous work has included developing syndicated multicultural attitude and purchase behaviour reports, and conducting primary research for major cable, satellite, and Telco operators, TV networks, Internet companies, and technology developers.

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