ESOMAR‘s latest market resarch industry figures (published in “Global Market Research 2007”) show an increase in global market research revenue. The Global market now stands at USD$24.6 billion – an increase of 6.8% on last years figures (4.0% after inflation).
Europe enjoys stable growth of 5% (2.8% after inflation), North America 6.6% (3.4% after inflation), along with double digit growth in geographies such as Brazil, China, India and Russia.
For more information on these figures, visit the ESOMAR website.