This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s podcast website) discusses the topic of of making your ads work harder. In doing this, it looks at how market research can improve the effectiveness of your advertising.
As well as being able to download the podcast from www.themarketresearchpodcast.com you can also listen to it on this very page. For your convenience we have poasted the mp3 below:
Making Your Ads Work Harder (06:36)