Podcast: The Industrial Interview

This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s podcast website) discusses ‘the industrial interview’.

Interviewing is the key element in nearly all industrial market research surveys. It dictates the accuracy and depth of information obtained and very often leads to conclusions and recommendations involving thousands of pounds worth of plant and hundreds of jobs.

The Industrial Interview (10:51)
[http://www.themarketresearchpodcast.com/podcasts/b2b_podcast_21.mp3]

The Industrial Interview (Right Click and Choose Save As – if you wish to download)

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