Books

B2B International Ebooks

Market research, like any other discipline, has its own academic literature. As experts in business-to-business research, the team at B2B International has contributed towards this body of work in the form of books.

The books shown below have become reference works on the subject of market research - particularly industrial market research. A selection of the books shown below are now available to download for free as ebooks.
Book: The Growing Business Handbook (14th Edition) [eBook] Various
Book: The Growing Business Handbook (13th Edition) [eBook] Various
Book: Effective Marketing Strategies for a Recession [eBook] Julia Cupman
Book: A Practical Guide to Market Research [eBook] Paul Hague
Industrial Brand Book: The Power Of Industrial Brands [eBook] Paul Hague
Book: Questionnaire Design [eBook] Paul Hague
Book: Market Research In Practice - A Guide To The Basics Paul Hague, Nick Hague and Carol-Ann Morgan
Book: Presentations And Report Writing Paul Hague and Kate Roberts
Book: Interviewing Paul Hague
Book: Sampling And Statistics Paul Hague and Paul Harris
Book: The Industrial Market Research Handbook Paul Hague
Book: Do Your Own Market Research Paul Hague and Peter Jackson
Book: Market Research Paul Hague