China Market Entry Research
The decision to enter a new market is one of the most important - and therefore most difficult - decisions any company will face. Establishing a presence in new territories requires substantial investment, whilst the political, economic, cultural, legislative and technological barriers can also act as a major disincentive to enter new markets.
B2B International takes the view that whilst the decision to enter a new market is an extremely difficult one, it is also a decision that could result in significant long-term rewards for your company if handled correctly. We are experts at assisting Western companies to explore new markets in developing countries such as China, and have helped many companies to formulate and execute their market entry strategies.
Our market entry studies provide practical and actionable findings to our clients and seek to find answers to most frequent questions faced by new market entrants: