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White Papers

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Using Market Research For Product Development

A new B2B International white paper – Using Market Research For Product Development

New White Paper – Maximizing the ROI of Market Research

How many times have you heard the question, “Tell me why I should

Simple Steps To Successful Forecasting

Retaining loyal customers, generating turnover and responding to global competition are becoming

Business Brands – The UK’s 10 best

Which brand would you name as the UK’s current top business brand?

What Research Means To Advertising

One of the great of the ad world, David Ogilvy, once said that advertising

Podcast: Guiding Acquisitions and Investment Policy

This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s new podcast website) written by

Switching In The Financial Services Industry – Part 3 of 3

Influences on the buying decision
Let’s for a minute step outside the field

Podcast: Market Research In China – Part 2

This week’s podcast (available at www.themarketresearchpodcast.com – B2B International’s new podcast website) is part

Switching In The Financial Services Industry – Part 2 of 3

Part 2 of our 3 part white paper from our Market Research White Paper series.

Our industry expertise

They were quick and efficient, and grasped the complexities of the subject matter and the political dimensions. The information received was detailed yet clearly presented in a logical format.

Manchester Metropolitan University

B2B International did a great job in what was a specialist and difficult study to bring clarity and useful recommendations.

Akzo Nobel