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Product Lifecycle

A Busman’s Holiday

This isn’t a typical B2B International blog post, but I wanted to share with you my visit, this weekend, to a lesser-known museum in London, and one which may be of interest to readers of this blog.
On Saturday morning just gone, I caught a train from Manchester to London; I was

On the Rise or Over the Hill?

On the eve of an important milestone in her life, Research Manager Emma Flood reflects on how products and services experience similar highs and lows, and how it’s important for us to understand why.
I am just about to enter a period of reflection in my life, since I

Our Industry Expertise


B2B had to be very flexible and adapt fast while working with us. The execution in different markets is not easy to do as well as gathering all the necessary information. With their report we went further than the normal/expected reporting of qualitative research. My internal customers are also very happy with the work carried out by B2B International.


Very good market intelligence that will be invaluable in helping us understand the market landscape and formulate our strategy.