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Marketing Strategy

Winning B2B Marketing Strategies: A Conference

This Thursday will see the hosting of The B2B Marketing Conference –

B2B Video Marketing: Why Your Company Should Embrace It

Like social media marketing, video marketing can be a hugely powerful tool

Creating High Performing Marketing Functions for the Digital Age

Despite quick changes in marketing driven by the influence of social and digital media, the

Which Marketing Metric Should You Be Using?

The sheer number of marketing metrics out there is enough to confuse

Getting the Most from Your Market Research Study

Market research is a hugely powerful tool in your corporate armour; it

Sales Versus Marketing: Poles Apart

 
Sales versus marketing. It is not uncommon in business for the two disciplines

CEO Matthew Harrison talks about the role of research in shaping marketing strategy

B2B International CEO Matthew Harrison was guest speaker and facilitator at the Chartered Institute of

Using Social Media For Competitive Advantage

Social listening is quickly becoming a vital tool for marketers looking for valuable insights about

How To Move A Brand Forward

How do I move my brand forward? For many companies, both

Marketing Budgets Heading Upwards

Across B2B International’s three key markets – Europe, Americas and Asia Pacific –

Our industry expertise

The project team were efficient, responsive and very knowledgeable in the subject area. Analysis of the information was clearly thought through and provided some good insights and recommendations.

E-ON

This project has provided Vocollect with excellent data to feed into our strategy development process. It has fulfilled all our expectations and B2B have been extremely professional, consultative and responsive during all phases of this project.

Vocollect