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Meet The Boss

From visionary entrepreneurs to Fortune 500 CEOs, MeetTheBoss TV interviews focus on the business challenges that matter today, clearly explaining the solutions, competitive strategies, people, and thinking around them.
All this week, B2B International is sponsoring the latest thoughts from business leaders around the world:

Vinton Cerf, VP and Chief Internet Evangelist, Google

Chicken Biryani and B2B Marketing

Paul Hague this week reflects on how an understanding of the decision making process in everyday life helps us to better understand and influence the decision making process of our prospective customers.
I was out for dinner the other evening with a colleague and we were eating in an Indian restaurant. The restaurant had

10 Tips for Success

We’re all looking for hints and tips on what we can be doing right now to ensure we see out the economic turbulence.  Bob Liodice, President-CEO of the ANA (Association of National Advertisers, Inc.) has recently published 10 golden rules to remember when times are tough:
1. Passion And Leadership Are

Our Industry Expertise


We were reassured by B2B International's experience, and impressed by their proactive and flexible approach and their strong insights.


They were quick and efficient, and grasped the complexities of the subject matter and the political dimensions. The information received was detailed yet clearly presented in a logical format.

Manchester Metropolitan University