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Customer Relationship Management

Business-to-business markets and the parable of the bath tub

Typically the number of customers that a business-to-business company deals with can easily be captured

Putting the Customer at the Heart of the Business

In a special Business Surgery, Carol-Ann Morgan discusses why Greg Smiths letter

Small World Big Data

This week, Kyle Cockett takes a look at the growing trend of ‘big

Our industry expertise

Sound fieldwork and sound analysis, provided on time with an unexpected presentation included.

Hyundai

A very good debrief. Met the objectives for the customer research very well - great analysis and recommendations.

Mars