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Curious as ever about how the market research industry is faring around the world, we do of course have a particular interest in developments in Russia, thanks to our Moscow office.
It’s pleasing to hear, therefore, that according to the latest estimates from OIROM, the Russian Association for Market and Opinion Research, the country’s market research turnover grew by 16% in 2011 to reach approximately $US 370m. Turnover grew by 20% in 2010, demonstrating the increasing importance attached to Russian market research.
This entry was posted on Tuesday, January 17th, 2012 at 8:00 am and is filed under Growth, Market Research, Russia. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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