The March 2010 issue of Quirk’s Marketing Research Review featured an article contributed by B2B International’s very own Matthew Harrison. In ‘Open for business’, Matt outlines many of the advantages that online focus groups can bring to the world of B2B research.
The article can be viewed on the Quirk’s website (registration required) or the full, original white paper can be accessed by clicking here.
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on Monday, March 29th, 2010 at 11:17 am and is filed under Articles, Matt Harrison, Online Focus Groups, Online Research, Online Surveys.
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