« Here’s to the temporary solution… Feelings and forecast »Free eBook: Effective Marketing Strategies for a Recession
B2B International is delighted to present its latest free eBook – Effective Marketing Strategies for a Recession. At the present time, many marketing specialists are asking themselves how the recession has been affecting fellow marketers. They are wondering how competitor organisations have responded to the current economic environment, and what their own strategic responses ought to be. Based on her own primary research conducted among 400 marketing professionals, and drawing upon the work of many well-respected experts in the field, Julia Cupman has authored this new eBook. Focusing on the role of marketing strategy, common reactions to an economic downturn and those marketing strategies that are considered to be the most successful in a recession, this eBook will help marketers worldwide adapt to the pressures brought about by today’s global economic downturn.
This entry was posted on Monday, August 10th, 2009 at 9:56 am and is filed under Economic Downturn, Julia Cupman, Marketing Strategy, Recession, Strategic Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site. Leave a Reply |
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